Ingram Micro será un mayorista de valor agregado para los países en la región de Centroamérica, el Caribe, y Sudamérica
Con el objetivo de expandir el mercado de videovigilancia en Centroamérica, Caribe y Sudamérica, Axis Comunications agregó a Ingram a su cartera de distribuidores autorizados que le permitirá al fabricante desplegar una importante red de más de 12 mil canales para la generación de nuevos proyectos de seguridad electrónica.
En conjunto, ambas empresas estarán impulsando soluciones de video y audio en red, además de potenciar un núcleo de solución de seguridad que se materializa en el software de gestión de video (VMS) AXIS Camera Station. Por otro lado, buscarán la incorporación de analíticas al mercado e intercomunicadores de 2N, que a partir de diciembre del 2020 se integró a las operaciones de Axis en Latinoamérica.
La incorporación de Ingram Micro a la red de mayoristas permitirá complementar y potenciar el programa para el canal de distribución en Sudamérica ampliando de manera importante el acceso a soluciones, productos y servicios de calidad garantizada, para un nuevo grupo de clientes, sumando un socio para Axis que ayudará a alcanzar los objetivos y metas para el negocio del 2021.
Leopoldo Ruiz, Director Regional para Axis Communications en Latinoamérica comentó que “los beneficios para nuestros canales existentes y los que logremos capitalizar en el inicio y trascurso de esta alianza no sólo serán a nivel financiero (lo cual se logrará a través de Ingram Micro, gracias a la posibilidad de maximizar su potencial de fondo de inversión), sino que nuestros socios existentes y nuevos podrán encontrar un abanico de soluciones de seguridad que les permitirá robustecer su oferta para los clientes.”
Uno de los valores agregados de Ingram Micro es que cuenta con integradores que están presentes en prácticamente todos los segmentos verticales. Hoy la propuesta de Axis es ganar terreno en los segmentos verticales en toda la latitud de Latinoamérica, con el fin de lograr un equilibrio en todos los países de esta región, principalmente en Centroamérica, el Caribe, y países como Chile, Perú, Colombia, Uruguay, Paraguay, Bolivia, Ecuador y Venezuela.
Otro de los beneficios más importantes es que los usuarios finales podrán encontrar un proveedor de soluciones que puede operar a través de los integradores a nivel local y regional, de esa manera se les hará más sencillo a empresas multinacionales con operaciones en Latinoamérica trabajar con Axis e Ingram Micro a través de una estructura de canal extendida a lo largo del continente.
“Fortalecer esta alianza estratégica de negocio nos brindará la posibilidad de ampliar nuestra presencia en este segmento de soluciones para Latinoamérica y hacerlo a través de Axis nos da la confianza de saber que estamos trabajando con un fabricante de soluciones de vanguardia. Para nosotros, Axis es un complemento fundamental que viene a completar la oferta de seguridad electrónica que queremos ofrecer a nuestros clientes y canales, además de posicionarnos como distribuidor de valor agregado en la región.” Comentó Julio Morán, Gerente de Seguridad Física para Ingram Micro en Latinoamérica
La capacidad de poder estar con una gran variedad de integradores en sectores como el retail, gobierno, bancan, minería, petróleo, gas, hospitalidad, centros de datos, etc., les brindará a ambas empresas potenciar su presencia y consolidarse como líderes en soluciones de videovigilancia electrónica. Además, robustecerá el éxito de la relación Axis-Ingram Micro que ya existe en el mercado americano local en Estados Unidos.
Ingram Micro es líder global en la distribución de soluciones tecnológicas y de valor agregado. Latinoamérica atienden todas las oportunidades comerciales para clientes a través de un equipo regional en su centro de Exportación de Miami, Florida atendiendo a todo el territorio de Centroamérica & Caribe, Caribe inglés y Sudamérica; y también cuenta con oficinas extendidas en Costa Rica, Colombia, Perú, Chile, Argentina y Uruguay.
Síganos en, LinkedIn, Facebook, Twitter e Instagram
Para obtener más información acerca de Axis, por favor visite nuestro sitio web www.axis.com o póngase en contacto con:
Fabiola Villagomez
Axis Communications
+52 (55) 5271 -2222
fabiola.villagomez@axis.com
Jenyffer Martínez
jeen@comunimix.com.mx
+52 (55) 4737 9683
Alexandra Moreno
amoreno@comunimix.com.mx
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